


UPDATE: Google Ads New Keyword Preferences
A look at the potential effect of same-meaning close variations for exact match, phrase match and broad match modifier on your keyword matching. With last week’s announcement that it will extend same-meaning close variants to phrase match and broad match modifier,...
New Tool Lets You Know Whenever Your Competitors Launch a Facebook Ad Campaign
The increase of social media and digital marketing platforms has given advertisers more choices than any time in recent memory to reach their very own audience, but also to track what their competitors are doing, and the procedures and techniques they’re...