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Microsoft Advertising unveils interface redesign

Microsoft Advertising unveils interface redesign

The new user experience brings it in line with Google Ads. Microsoft Advertising is redesigning the interface to better align with the update Google Ads rolled out in full a year ago. What’s changing. The new user experience will feel familiar to Google Ads users. You...
UPDATE: Google Ads New Keyword Preferences

UPDATE: Google Ads New Keyword Preferences

A look at the potential effect of same-meaning close variations for exact match, phrase match and broad match modifier on your keyword matching. With last week’s announcement that it will extend same-meaning close variants to phrase match and broad match modifier,...
Facebook is Changing Its Ad Format Next Month

Facebook is Changing Its Ad Format Next Month

If  you’re using Facebook for advertising, you should know about this update. Over on the Facebook Business blog, The Social Network has declared that – beginning from 19th of August – mobile News Feed ad promotions will be compacted so as to...